Love Seaweed

by Amelia Hanigan

‘Love Seaweed’ emerged from my frustration with the lack of urgency ascribed to climate change. I questioned: how could design dispel the overwhelming doom that feeds ignorance? How might I foster hope and participation with climate solutions?
The answer: seaweed. Scientists are exploring these organisms for renewable sources of fuel, plastic and food that offset carbon in closed-loop systems. Love Seaweed is an online platform which demystifies the science. A grow-your-own-algae kit celebrates seaweed, allowing individuals to grow their own climate-change-solution: chlorella algae. There are reasons to feel good about the planet - it’s just a matter of communicating them well.